5 Benefits of Email Marketing
The first ever email was sent in 1971 and it wasn’t until 1978 that this technology was utilised for marketing with the first ever email blast. In 2021, according to Statista, over 316.9 billion emails are sent everyday. Email marketing is an avenue used by many businesses to increase their customer engagement and ultimately their […]
What Is Email Marketing?
Emails have been around since the 1970s, and whilst the general concept remains the same, the capabilities have massively increased. What email is being used for has also transformed. What was once a tool to send an ‘electronic letter’ has now become a multi-faceted instrument that can be used for many purposes and to achieve […]
