Themed as a manor house that’s owned by a millionaire with more money than taste, CRIB is a new bar situated in Southampton. They offer a wide range of drinks and cocktails, have 3 Shuffleboard tables to play on and also serve freshly-made pizzas.
Having opened in July 2021, at the tail end of the COVID-19 pandemic, CRIB needed a way to market their bar and encourage repeat business. The first year of any new business is crucial, so they were looking for a software solution to help them spread the word about their venue and help automate their marketing efforts.
Following a consultation with one of our specialists, we recommended Unaro Connect as the tool they needed to collect marketing details. Linked to their guest WiFi, the software collects details from all users that ‘opt in’ to marketing communications. This can then be used to send email blasts, newsletters or SMS messages.
Free passwordless WiFi and a bar go hand in hand. In their first three months of
having Unaro, CRIB collected marketing details from 356 of their customers. Not only that, they also had a return rate of 32%, meaning just under a third of people logged in have visited the bar more than once!
” Unaro has been an incredibly valuable tool in our marketing toolbox. As a new business and new brand starting in a post-covid marketplace, we needed to leverage every tool we could. Unaro allowed us to quickly and easily capture data that we could then pass to our marketing team to re-market with relevant offers.”
” Unaro has been an incredibly valuable tool in our marketing toolbox. As a new business and new brand starting in a post-covid marketplace, we needed to leverage every tool we could. Unaro allowed us to quickly and easily capture data that we could then pass to our marketing team to re-market with relevant offers.”
By submitting this form you confirm that you have read and agree with our Privacy Policy, our Terms & Conditions, and agree to be contacted by Unaro Limited.
